Sampology
Every music artist today strives or claims to be unique, but every once in a while, one comes along that is truly a breath of fresh air. By carving their own niche, and by doing it their own way, the artist develops a highly passionate fanbase that's independent of traditional music industry pigeonholes. Enter Sampology, undoubtedly one of the most original and much loved artists in today's very cluttered musical landscape.
Sampology is a DJ. And we're not talking your steak and three vegie solid club set here. He's a highly accomplished technician on the 1s and 2s, (and sometime 3s) cutting his teeth in the early days as turntablist for a number of live bands including Soma Rasa and the Vinyl Slingers, which saw him doing festivals like Big Day Out in Australia at the tender young age of 17. Not old enough to swig a beer, but seasoned enough to rock crowds of thousands at Australia's grand-daddy of summer festivals. He's also one of the most consistently brilliant and versatile club Djs who's not shy of mixing up his styles to suit the show. One week you might find him creating mayhem with his mash-up style sets in intimate clubs changing the vibe of the room to some kind of ridiculously wicked house party. Another week you'll stumble into bassbin laden club night with Sam delivering a fast paced performance, skilfully bringing together many forms of club music at many tempos. Although Sampology has never competed in any kind of turntablist competition his technical skills and creativity frequently see him billed alongside international hip hop heavy hitters. In the words of Peaches - “Sampology makes me wanna break dance.” We couldn't have summed up Sampology the DJ better ourselves.
Sampology is an AVDJ. Without a doubt Australia's leading Audio Visual DJ, his “Super Visual” performances have garnered much attention from around the world from esteemed colleagues and excited punters alike. First there was the Super Visual Disco Party, launched in 2008 in Brisbane, which then toured to 8 cities nationally. Australian theatre company Strut n Fret swiftly added Sampology to their internationally acclaimed “Tom Tom Crew” which toured internationally in 2009, playing sold out shows at The Victory Theatre on Broadway in Manhattan, Udder Belly in London and a sold out season at the Edinburgh Fringe Festival. Following a little video edit of Parker's “Where's My Monkey” which had over a quarter of a million views on You Tube, Sampology launched the Super Visual Smackdown, spreading his Super Visual love at 17 dates across Australia & New Zealand, including a Sydney Festival performance with one of Sampology's favourite fellow AVDJs, Yoda. “Sampology is one creative dude” Yoda said after playing the double bill with him. People's intrigue and wonder in this technical whizz-kid started to gather some serious momentum. Sampology was one of 6 artists invited to board the Barardi Express with La Roux on an east-coast train tour of Australia, and was the only Australian artist invited to perform at one of the UK's finest festivals, Big Chill. He's one of a handful of AVDJs joining Hextstatic at his Solid Steel AV night at the 2010 festival. With his reputation proceeding him internationally, its little wonder he received a number of offers for Super Visual Smackdown sideshows, which tours across England and Scotland in August 2010.
‘On the decks you have Sampology who has turned spinning records into an art form as he combines sound and vision to create a multimedia sensation’ British Theatre Guide, 2009
Sampology is a producer. His first and only single “Back on the Drums” released in 2007 reached #1 on the Juno charts and sold in excess of 1000 copies of vinyl, selling out in three months. He was personally selected by Australian sensation PNAU to remix their second single “Baby” in 2008. His next remix release for Two Fresh feat. Lady Chann drops on Klub Kids in July. Somehow, in amongst the Super Visual world takeover madness, Sampology is finding time to write his debut EP, due for release later in 2010.
Whether as a DJ, and AVDJ or a producer, Sampology has that rare knack of playing and creating something you've heard (or seen) before and giving it to you in a completely different way, or playing and creating something you've haven't heard (or seen) before but you fall in love with it from that moment. Stimulating our eyes and our ears while never failing to get our feet moving, Sampology continues to creep into the hearts of music lovers around the world as an alltime favourite.